Business Transformation Pitch with The CX Goalkeeper | Digital Transformation, AI, Leadership, Customer Experience
Business Transformation Pitch with The CX Goalkeeper | Digital Transformation, AI, Leadership, Customer Experience

AI and the Human Future of Care: The Patient Is More Than Data with Peter Brem

25 May 2026 40:41 Gregorio Uglioni - Digital Transformation, Customer Experience, Leadership

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About this episode

This episode explores the intersection of AI and healthcare, focusing on how technology can support, not replace, human connection. Peter Brem shares real-world examples, challenges, and practical advice for leaders and clinicians to ensure patient-centered care remains at the heart of innovation.

About Peter Brem: 

Peter Brem is a Senior Clinical Specialist and Advanced Practice Physiotherapist at Kantonsspital Winterthur, one of Switzerland's leading cantonal hospitals. A TEDx speaker, lecturer at ZHAW and an invited Speaker, and co-architect of one of Switzerland's first formal Advanced Practice Physiotherapy curricula, he has spent two decades at the intersection of clinical excellence, systems transformation, and digital health.
His reference points are not only clinical. He is deeply influenced by the hospitality philosophy, the belief that unreasonable care and relentless excellence are not luxuries, but standards. He brings that mindset into a context where most people have stopped expecting it: the rehabilitation ward.
He holds an MSc in Pain Management (Leicester), a Digital Health certificate from Stanford, and an Advanced Management Program from the University of St. Gallen. Recently he has delivered an AI in Healthcare webinar to 180 participants in Laos, hosts a webinar series on AI for allied health professionals across Switzerland, and has worked with performance technology in clinical settings since 2019.
Peter doesn't talk about the future of healthcare. He builds it — patient by patient, system by system.

Relevant links: 

https://www.linkedin.com/in/peter-brem-msc-53607783

https://www.instagram.com/brempete_r/

Chapters:

0:00 - Intro

0:35 - Introduction to Healthcare AI and Human Connection

1:07 - Building the Future of Healthcare Education

3:39 - The Role of Technology in Patient Care

6:31 - Insights from a TEDx Talk on Movement and Health

7:59 - Daily Exercises for Better Health

9:16 - Reevaluating the 10,000 Steps Guideline

11:12 - Building Trust in AI for Healthcare

15:05 - Patient-Centric Healthcare Systems

17:29 - AI's Impact on Patient Perception

24:59 - Successful AI Use Cases in Patient Care

29:04 - Understanding AI's Limitations in Healthcare

32:52 - Quickfire Round: Insights and Advice

37:32 - Peter's Golden Nugget: Human Connection in AI Age

39:16 - Conclusion and Thanks

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Apple Podcast: https://www.cxgoalkeeper.com/apple

Spotify: https://www.cxgoalkeeper.com/spotify

About the host:

Gregorio Ug

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